Here’s the work I’ve done.

Download a copy of my resume here

 

CONTACT

NEW YORK CITY
www.skylarrubel.com
404.918.1550
Skylar.Rubel@gmail.com

EDUCATION

Bachelor of Arts in Journalism
University of Georgia
Major: Journalism, Publication Management
Minor: Women’s Studies

HONORS / AWARDS

2018 FOLIO: Rising Star Honoree
Honoring individuals who are making their mark in media at the early stages of their career

2018 FIPP Rising Star | Highly Commended
Honoring young individuals who have produced outstanding work within the media industry

2015 Certificate of Leadership
Honoring student leaders within the University of Georgia’s Multicultural Services and Programs

Zell Miller Scholarship
Full tuition scholarship for academic excellence at the University of Georgia

EXPERTISE / STRENGTHS

Event Programming & Coordination
Talent Management & Booking
Research & Interview Prep
Talking Points & Script Writing
Stage Management
Public Relations & Communications
Google Suite
Microsoft Office
Basic Web Design (HTML, CSS)
Basic Adobe Creative Suite
Canva

//

Self-Sufficient
Resourceful
Curious
Analytical
Organized
Enthusiastic
Passionate
Creative
Friendly

PROFESSIONAL EXPERIENCE

VOX MEDIA
Experiential Programming & Talent Lead | April 2024- Present
Senior Manager, Experiential Programming | April 2022- April 2024
Manager, Experiential Programming | July 2021- April 2022

  • Lead speaker and topic research to develop programmatic themes and content recommendations for tentpole and sponsored events (Code Conference, Vox Media Podcast Stage at SXSW, Pivot MIA, Vulture Festival, Eater Holiday Market, On the Verge and more) 

  • Work with journalists on interview preparation, including prep documents, talking points, and interview questions (experience prepping interviewers like Kara Swisher, Preet Bharara, Peter Kafka, Scott Galloway, Nilay Patel, Lindsay Peoples, and more) 

  • Full oversight of speaker relationship and engagement, including vetting, booking and talent negotiations, and on-site handling (High-profile talent like Linda Yaccarino, Elon Musk, Tim Cook, Sundar Pichai, Pete Buttigieg, Amy Klobuchar, Bob Iger, Andy Jassy, Jen Psaki) 

  • Develop run of show and session topics and descriptions

  • Work cross-functionally with C-suite, sponsorship, marketing, and editorial teams 

  • Oversee graphics and elements for events

  • Serve as stage manager at events and coordinate talent wrangling process

ASSOCIATION OF NATIONAL ADVERTISERS
Program Manager, ANA Educational Foundation (AEF)| November 2019- June 2021

  • Led programming, scripting and production of AEF's first virtual fundraising event, Inspire Together, honoring business leaders who work to create diverse talent pipelines in the workforce. Speakers included the chief marketing officers of American Express, IBM, Anheuser-Busch InBev and more

  • Led programming and operations for Campus Speakers Program, identifying and booking 300+ marketing/advertising executives to speak at universities nationwide, developing speaker resources and updating/maintaining contact database

  • Supported the MADE Internship Program by screening thousands of students, conducting interviews, booking speakers for virtual training, and coordinating networking/educational programs

  • Managed the voice and messaging of the AEF by creating written marketing materials, including a robust packet sent to 500+ career counselors about the “Best Jobs Ever” campaign, an industry-wide initiative to attract top, diverse entry-level talent to marketing and advertising

  • Developed strategy and content for Twitter and Instagram accounts. Increased IG followers +75%

  • Established and maintained strong working relationships with industry leaders, senior executives and college professors around the country

MPA – THE ASSOCIATION OF MAGAZINE MEDIA
Communications and Events Manager | November 2015-October 2019

  • Planned and programmed the magazine industry’s top B2B events, including the American Magazine Media Conference and the IMAG Conference for independent publishers

  • Conducted speaker outreach and worked closely with high profile talent (Michelle Obama, Seth Meyers, Martha Stewart, Ron Howard, Gayle King, Lena Dunham, Julianne Moore, and more)

  • Wrote press announcements, marketing materials, website content and speaker scripts for events and videos

  • Served as a main point of contact for press and publicists

  • Supported all aspects of event production and logistics, including venue sourcing, registration, check-in, sponsorship opportunities and post-event surveys

  • Managed and updated company website

  • Founded and chaired MPA Next, an educational/networking community for 200+ junior associates working in magazine media. Single-handedly planned and marketed events featuring top executives at YouTube, The Economist, Popular Science and more.

  • Managed all MPA social media accounts. Increased Twitter followers +30%

  • Coordinated industry-wide media campaigns including the award-winning “Magazine Media. Better. Believe it.” credibility crusade which reached 75% of US adult population as well as a PSA initiative for Michelle Obama’s Let Girls Learn

ADDITIONAL EXPERIENCE

Assistant to Lead Creative, Lush Life Productions (Temp. role) | June 2015 – October 2015
Fashion Intern, Good Housekeeping, Hearst Magazines | May 2014 – August 2014
Editor-in-Chief, infUSion Magazine (UGA’s Multicultural Publication) | May 2014 – May 2015